ABOUT FOCUSD
FOCUSD aims to be an all-in-one task scheduler, time manager, and cheerleader for those who struggle with procrastination.

THE PROBLEM
According to Edutopia.org, between 80 and 90 percent of college students engage in procrastination. But procrastination isn’t tied to inherent laziness or lack of care. The same article cites a 1989 study, “college students often procrastinated because of indecision: They spent too much time worrying about whether they were doing an assignment correctly, prolonging the time they spent on even simple tasks. For these students, procrastination was a coping mechanism to avoid stressful experiences.” This leaves the question: is there a way to motivate users while also helping them stay on track with their various tasks?

OBJECTIVE
To design the UI for the mobile version of a productivity app and prepare for handover to developers
TIMELINE
3 weeks
TOOLS
Adobe XD
Adobe Illustrator
SKILLS
UI/Visual Design
Typography
HEURISTIC ANALYSIS
Since this was a UI project, I limited my UX research to analyzing competitor apps to see what would help set my product apart.
KEY TAKEAWAYS
I found that none of these apps assisted in avoiding procrastination. I felt adding a tunneling UI design pattern would help users focus on their tasks, therefore, overcoming their procrastination while also helping set my product apart from the competition.
CHALLENGES
My UI design went through many iterations to get the style I wanted to achieve right so I really learned the value of creating components early on!
STYLE GUIDE
I wanted to create a design style that would be inviting and energized for the audience FOCUSD is servicing (15 to 25-year-olds).
THE SOLUTION
Give users a concise interface and features that promote productivity without the pressure of performing using color theory and positive design patterns.
CONCLUSION
Even though this was a student project, I gained valuable insight into UI design and set up my files for development. It is so important to keep organized early on so during the finalization you are not struggling to name the layers and make the icons pixel perfect. I’ve learned a lot about project management and staying on target with deadlines.

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